Selling a design system
To be successful with a design system, you need to learn how to teach the value of design systems — and to earn the support and trust of stakeholders
Designers romanticise design systems in countless articles online, and we make it sound so easy in our case studies. But the reality is:
- They’re time-consuming to build and establish.
- They take up a lot of development resources.
- They distract from working on any roadmaps of features.
- They’re tricky to maintain.
- Designers can see them as a threat to their creativity.
- And, they require a lot of stakeholder support to succeed.
Honestly, selling a design system could well be the hardest part of the process!
You need to convince a wide range of people — from the bottom to the top of the chain of command — that it’s worth it. And it is, but I just listed a lot of legitimate reasons not to create a design system! And these are just some of the reasons why you’ll be told: “No”.
To avoid being told ‘No’, you need to learn how to teach the value of design systems — and to earn the support and trust of stakeholders — or your design system is going to go nowhere.
